EMPOWERMENT IS RECLAIMING OUR ROOTS
FROM SOIL TO SOUL
Eye 2 Eye is committed to sourcing high quality, natural cosmetic oils and butters in a way that empowers—and not exploits—Black communities domestically and abroad.
OUR VISION IS FOR EVERYONE TO HAVE A SEAT AT THE TABLE.
Eye 2 Eye is working to increase ownership and influence across the beauty supply chain for communities that have previously been subject to the terms of powerful actors that did not have their best interests at heart.
Eye 2 Eye works to improve African smallholder farmer, supplier, and processor access to fair wages and global markets.
Eye 2 Eye works to increase access to high quality ingredients at competitive prices, with a particular focus on supporting
Black beauty brands.
Eye 2 Eye works to promote Black consumers' equal access to safe and effective cosmetic products.
WE ARE WORKING TO MAKE RESPONSIBLE SOURCING THE INDUSTRY STANDARD.
Through strategic partnerships with responsible suppliers across eight African nations working with thousands of smallholder farmers and a growing list of major brands committing to the cause, we are empowering consumers and businesses alike to access high quality ingredients at competitive prices without compromise.
Our mission is to bring to market high-quality products that create jobs, provide access to resources, and build self-sufficient communities from within. Cultivating a better world one product at a time, we look to empower disenfranchised communities to reclaim their roots, from soil to soul.